My name is Alex Micol, a member of Scalers and founder of Treecom, and I’ve been working in the e-commerce space for the past 2.7 years. I generated 7-figures in sales, and today I’m here to tell you the 3 Most Crucial things to Improve your e-commerce performance.
Before I start, you have to know I was an affiliate marketer before. So if you’re an affiliate, know that it took me many trials & errors with my team to get anything working.
Here we go!
1. Your Team comes first: Pick the people you feel comfortable working with. Problems are coming in every day. You’ll need people around you that won’t see problems, just solutions. Money is just the result of your teams actions
2. Master the 4 macro-areas of e-commerce: Marketing, Fulfillment, Sourcing and Customer service. Note: if you want to scale your business, all areas must grow together. You can’t scale if one of the areas lacks quality and scalability.
3. Deliver quality before going for quantity: If you focus on the quality of the user experience, you’re going to experience fewer headaches when scaling. You will enjoy SCALING. Don’t buy cheap products. Buy the qualitative version of the product you would want for yourself.
In other words: Team first. Quality. Results after.
