- Archive for March, 2010

 Affiliate networks have two goals: to get quality publishers and bring in quality advertisers. The problem is that as the broker between the two, networks have a fiduciary responsibility: to serve their best affiliates with quality products and their advertisers with quality leads. Unfortunately, affiliate fraud impacts both of these end goals. Recently, there has been a surge of conversation ...

Twitter Business Lessons from Justin Bieber Do you think using the same Twitter strategies as Justin Bieber will give similar results for a business?  I always knew there had to be a reason why I so enjoy hanging out with my seven and a half year old daughter and getting down to the songs from Hannah Montana, Jonas Brothers, and this new ...

One reader sent me an e-mail a few days ago and she wanted to tell me about some ideas for new joint venture idea that she had come up with. It only took a few lines for me to realize the problem however. You see, she wrote that her ideas would most likely be turned down and this is where ...